Jet Wash Culture
(4 A1 print posters and 4 digital panels)
The aim of this project was to create a visual system for a season of events/exhibitions called Jet Wash Culture. The events aim to let people experience ‘the image of music’ through presentations, live performances and interactive elements. I was required to make a visual system and create print posters and London Underground Digital Escalator Panels, four for each representing the 1960s, 70s, 80s and 90s.
I wanted my focus on the feeling invoked by the music, alluding to the tagline for the events: ‘the image of music’. I tried to narrow down the music of the decades to the important and influential acts and genres for the longevity and reach to the audience. I made the images out of relevant shapes to my research of the decades and created dynamic patterns using movements and reactions to music.
For example, the low, downward moving, heavy blocks represent the darker and more atmospheric music of post punk and industrial in the 1970s and the sharp jabbing exaggerated spikes represent the glitzy, synth focused pop and new wave music of the 1980s. The animated posters are an extension of the print posters with a different form factor but with more explicit representation of the movement.